Seedly 5.png

Seedly

 
 
 

RECOGNITION

Seedly has won both a 2017 UX Design Award and a 2017 Red Dot Award: Communication.

 
 

 
 

OVERVIEW

For my User Experience Design Studio 1 class, we were tasked with creating an autonomous solution to any problem. My group of 6, over the 8 weeks we had, aimed to create a better relationship between children and taking care of produce. Through this solution, we allow children to plant new seeds every two weeks.

 

MY ROLE

  • Vision video
  • Physical prototyping
  • Influential ideation
  • Primary & secondary research
  • User testing
  • Industrial design manager
 
 

 

THE PROBLEM

Children are growing up not learning how to grow their own plants. The food infrastructure will not be able to support the future generations without more self-sustainable homes.

 

THE USERS

Children in elementary and middle school who enjoy friendly products and toys.

 

THE OPPORTUNITY

Create an opportunity for these children to connect with growing plants hands on and add plants to the universe. 

 

 

VISION VIDEO